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Why You Are Not Ambani

  • By adopting age old practices if you think you can become Ambani , then you are mistaken. 
  • Why Indian Businesses have this Inertia Not To Change ?
  • Why is there only one Ambani in India? 
  • Lets explore here the mindsets found in Indian Enterpreneurs which stop them from becoming Ambani. 
  • What does a “Ambani like businessman” mean?
  • If it means the richest Indian businessman, then by definition there can only be one.
  • It would be akin to asking why is there “only one Bill Gates/Warren Buffett/Jeff Bezos”.
  • If it means a successful businessman who inherited most of his fortune from his father, then there are plenty more like Adi Godrej, KM Birla, Ratan Tata, Ajay Piramal etc

Values That Make Ambani an Ambani 

  • Listen to the experts. 
  • Act like an enterpreneur and not like a manager.
  • Treat your investors’ money even more carefully than your own.
  • You cannot do anything without the right team.
  • Never show our superiority over others.
  • Be courageous.
  • Find and solve problems. 
  • Work Hard.
  • Serve a higher purpose. 
  • Accept Failures.
  • Ignore the Naysayers
  • Feel Empathy. 
  • Make memories. 
  • Always Be An Optimist.
  • Knowledge.
  • Human Values.
  • Don't give up. Courage is my conviction.
  • Think big, think fast, think ahead. Ideas are no one's monopoly.
  • If you’re born poor it’s not your fault but if you die poor it’s your fault.
  • If you work with determination and with perfection, success will follow.
  • If you don't build your dream, someone else will hire you to help them build theirs.
  • Meeting the deadlines is not good enough, beating the deadlines is my expectation.
  • Pursue your goals even in the face of difficulties, and convert adversities into opportunities.
  • Growth has no limit at Reliance. I keep revising my vision. Only when you dream it you can do it.
  • Our dreams have to be bigger. Our ambitions higher. Our commitment deeper. And our efforts greater. This is my dream for Reliance and for India.
  • Give the youth a proper environment. Motivate them. Extend them the support they need. Each one of them has infinite source of energy. They will deliver.
  • Do more, talk less.
  • Don't panic , stay strong. 

 Values that Make Biggest Business Men Also Include

  • Holistic understanding of situations
    • Many entrepreneurs understand their idea, but not the market that will accept or reject the idea. Nor do they understand how accidental, uncontrollable, unscheduled innovation actually works. Or who the real competitors are. Often entrepreneurs have too little domain depth: they literally do not know what they’re talking about (though they often talk a good game). Many entrepreneurs fail because they’re not actually entrepreneurs but some variation on the theme. Even worse are entrepreneurs who believe they’re terrific at activities at which everyone else believes they’re horrible. If an entrepreneur is incapable of seeing what everyone else sees, he or she is blind to success.
  • Entrepreneurs often fail because they cannot separate friends from enemies.
    • They cannot identify EIQ from fluff or bluff. They cannot find a good part-time accountant and they have no idea how to assess the skills and experience of legal counsel. They also fail because they cannot recognize smart loyal co-founders and employees or how to optimize their contributions. They fail because they cannot separate dumb Angel investors from disciplined ones. There’s a lot to know, and many entrepreneurs just don’t know enough about the players.
  • Entrepreneurs often fail because they cannot raise the right kind of funding at the right time at the right valuation.
    • They use too much of their own money and way too much money from friends and family — which becomes a distraction every time a friend or family member asks about how the company — and their investment — is doing. Entrepreneurs fail because they do not know how to value their company or phase investments along timelines designed to optimize valuations. They fail to appreciate how much money it takes to meet milestones. Or how to respect their investors who deserve professional communications on a regular basis — especially if they plan to keep asking them for money.
  • While it’s sometimes good to believe in miracles, it’s no way to run a business.
    • Entrepreneurs who fail often do so because they believe they will change the world and if the world doesn’t welcome their authority, it’s the world’s fault, not theirs. Entrepreneurs fail because they’re often self-delusional and greedy believing that they’re just a sale away from revolutionizing an industry and becoming filthy rich.
  • Entrepreneurs often fail because they’re not housebroken, because they speak their minds no matter how inappropriate or inopportune the situation may be.
    • Some entrepreneurs are famously outspoken and controversial — we know who they are — but they generally became that way after their first hit start-up. If an entrepreneur cannot listen, is insecure, short-tempered and intolerant of opposing opinions, he or she will fail. The worst entrepreneurs are the ones who cannot accept responsibility for anyone and spend their days and nights looking for someone — anyone — to blame for their mistakes.
  • Entrepreneurs often fail because they hang out with the wrong people.
    • “Wrong” here is a broad term. It includes colleagues who agree with everything the entrepreneur says, “good guys” that others endorse but are unfamiliar to the entrepreneur, channel partners who use the entrepreneur to channel their own sales, legal counsel that rack up unnecessary fees and gurus that know just about everything about anything. Good entrepreneurs have a purpose-filter through which they pass their time: is this partner really worth my time? Entrepreneurs who fail do not have this filter.
  • Entrepreneurs often fail because they cannot sell to the right clients at the right time for the right price.
    • Business sales are obviously fundamentally different from the sales that established companies enjoy on an almost automatic pace. Good entrepreneurs understand all forms and flavors of lighthouse sales processes, logo hunting, how to buy the right early customers. Entrepreneurs who fail shortchange sales in favor of competing activities, especially R&D.
  • Entrepreneurs often fail because their companies are invisible to the world because they cannot bear to spend money on marketing and PR.
    • This is a huge mistake that some entrepreneurs make when the money gets tight. Polishing products and services until they shine brightly in the sunshine is a waste of money. Smart entrepreneurs get the word out early and often via all available media, especially digital media: if they cannot find you, they cannot buy you.
  • Entrepreneurs often fail because they cannot adapt to unpredictable events and conditions (as if any entrepreneurial events or conditions are predictable).
    • All businesses require pivots. Unsuccessful entrepreneurs cannot pivot. Instead, they stay their own courses — even when the entire world believes they’re severely off course and about to crash into the side of a large mountain.
  • Entrepreneurs often fail because they cannot gauge their ultimate exit relatively early in their journey.
    • Call it instinct or judgment, the range of exit outcomes begins to reveal itself once the products and services hit the market and once the source and pace of competition clarifies. Is the exit an IPO or an acquisition? Is it an acqui-hire or a recapitalization? Good entrepreneurs have a sense of how an exit will occur (if one occurs at all) within a year of their launch. Bad ones believe in miracles.
  • Entrepreneurs starting new businesses is what drives the economy, innovation and job creation.
    • However, about half of those new businesses fail in the first five years and two out of three last less than a decade. So, how do you become one of the 33% of new businesses that last for the long haul? You do this by avoiding many of the common pitfalls that drive entrepreneurs out of business. Here is a look at 11 common reasons new businesses do not make it.
  • Not Having Enough Money
    • Whether they self-finance, get a bank loan or take the “Shark Tank” approach and get partners and investors, many businesses fail before really getting started because they are not prepared with the capital it takes to operate a new business.
  • Not Knowing Your Market
    • Who are your clients? Who is your competition? What is your target market willing to pay for your product or service? Entrepreneurs must be able to answer these and many more questions about their market in order to run a successful business. If you do not fully understand who your customers are, what they want and where else they can get it, you will be doomed to fail.
  • Lack Of Vision
    • The mark of a good leader is not only having a vision but imparting that vision to others in a way that makes them want to come with you on the journey. Businesses without well-thought-out, long-term and short-term goals will fail because they don’t have clear success benchmarks along the way.
  • Biting Off More Than You Can Chew
    • Speaking of goals, they say “Rome wasn’t built in a day,” and neither was Amazon or Google or GE. If a newly formed startup’s idea is to rush to be a Fortune 500 household name in one year or even five from opening, it could be setting itself up for failure.
  • Trying To Be Everything To Everybody
    • Many new businesses are quick to chase money or a sale by adding products or services that they do not truly specialize in. Companies that know what they do well (and what they don’t) and stick to that last longer than businesses that try to become a jack-of-all-trades yet master of none.
  • Not Enough Marketing
    • You can have the best product or service in the world, but if nobody knows about it, you won’t succeed. You need to get your name out there and let people know about the benefits of your business. If you cannot reach your audience, you cannot find success. One of the most effective forms of marketing is word-of-mouth marketing. It’s a form of advertising that comes directly from satisfied customers. Why does it work so well? Most consumers will believe a recommendation from a good friend or family member much faster than any ad or marketing strategy.
  • Poor Planning
    • We have all heard the saying, “If you fail to plan, you plan to fail.” The absence of proper planning leads to subpar execution. A good business plan need not be overly complicated. It is as simple as knowing and developing a strategy around your company, your product and your competition.
  • Not Accepting Constructive Criticism
    • Let criticism serve as an opportunity to do it better. Too often, entrepreneurs get offended by critiques because they are too emotional when it comes to their business. There is no such thing as success without failure and mistakes. As an entrepreneur, you must find the lesson and learn from criticism.
  • Not Delegating
    • Some old sayings are delegation killers for entrepreneurs. “If it’s going to be, it’s up to me,” “Entrepreneurs are self-made,” and “If you want things done right, do it yourself,” to name a few. Many entrepreneurs start as a “one-person show,” and some can succeed in the beginning that way. However, as a business grows, you need a good team that can help bring the company’s vision to fruition.
  • Lack Of Soft Skills
    • Soft skills are the missing piece to the success puzzle for many entrepreneurs. Soft skills are the sometimes intangible and non-technical talents entrepreneurs need to lead effectively. They include attitude, communication, empathy, motivation, teamwork, networking, leadership, decision making, problem-solving and conflict resolution.
  • Burnout
    • Related to not delegating, entrepreneurs can quickly burn out and lose their drive and passion if they do not get the right support. Starting a business is a 24/7 job in most cases, and if you are not able to ease that burden as you grow, you will never be able to sustain that long term. As Lori Greiner of Shark Tank said, “Entrepreneurs are the only people who will work 80 hours a week to avoid working 40 hours a week.” There are plenty of reasons new businesses fail. From the common reasons listed above to a host of other situations, starting a new business and scaling for the long-term is not easy. That said, when business owners understand the reasons why businesses fail, they can be better prepared to avoid the pitfalls and navigate their way to a long and fruitful journey through entrepreneurship. 
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